Industry News

Is Nectar Entertainment Keeping It Real?

From The New York Times:

A similar tactic is planned by Sean Logan, chief of Nectar Entertainment, which has made movies like “Exxxtasy Island.” Business is down 25 percent in the last year, Mr. Logan said, and, because his movies cost $50,000 to $80,000 to make, he cannot afford to compete with some DVD competitors who are dropping their prices as low as a few dollars a film to maintain their volume of sales.

But Mr. Logan said he could improve his packaging for retail shelves. He has begun adding a sleeve around his box covers that includes a foil logo and metallic sheen to bring out the images, as was done on “Brazilian Island Trilogy.”

He said he was sticking to his plan to shoot his movies in exotic locations like Brazil or simulating them with elaborate sets. For the movie “Mystified,” Nectar built an elaborate set that included a waterfall in a warehouse in Canoga Park, Calif. It is not your everyday backdrop for hard-core sex, Mr. Logan noted: “It looks like ‘Lord of the Rings.’ ”

I don’t believe Nectar is telling the entire truth about the cost of their movies. Their first couple were in the 50-80k range, but since then their budgets have gone  down. Their Brazilian movies cost around 15-20k..

DareRing posts on GFY: “Yeah, tin foil and a wide variety of couches is what gets ’em excited.”

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