Industry News


Award-winning sex toy manufacturer Rock Candy Toys has announced the expansion of their best-selling vibrator range with the Fun Size collection.

The palm-sized items join Rock Candy’s family of sweet treat-themed sex toys which originally launched in January of 2018. Fun Size showcases scaled-down versions of Rock Candy’s line of best-selling vibes including the Candy Stick, Lala Pop, Suga Stick, and Swirl.

Each Fun Size vibrator, designed for external stimulation, contains a high-powered four-function motor, boasting three intense speeds and one pulsating pattern. The Lala Pop, Suga Stick and Swirl feature a smooth PU outer coating; the Candy Stick is crafted from durable body-safe ABS plastic. All four items are available in Blue, Pink and Purple.

In addition to revamped product sizes, Rock Candy’s design team engineered revised retail packaging, maintaining their cohesive, candy-inspired aesthetic. Vivid colors and striking fonts pop as to create a dynamic experience at the retail level, resulting in amplified consumer appeal.

Tracy Leone, Director of Sales for Rock Candy states, “our classic, candy-shaped vibes reinvented into Fun Size are simply adorable. We wanted to put a fresh spin on what was working well for us, with the intention of meeting the needs of consumers without sacrificing quality.“

Leone added, “that began with a new approach on the size, and continued throughout updated, retail-friendly packaging. We took the feedback that distribution and retail partners provided on our classic sex toy line, applied it to Fun Size, and ran with it. This sweet little collection will capture the attention and hearts of consumers who are excited by the combination of sex and candy; we can’t wait to unveil it next week.”

Rock Candy was recently nominated for three StorErotica Awards including Boutique Brand of the Year, Marketing Campaign of the Year (Treat Yourself), and Product Packaging of the Year. The fast-growing company is set to debut their forthcoming collection in booth #212 at the ANME Founders Show July 15-17.


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